What we are doing to help you find us…
Although the availability of taxis outside and around our hotel has greatly increased over the last few months, guests are still telling us that many taxi drivers are facing difficulties locating our hotel.
There are, of course, very many taxi drivers in Dubai, and new drivers are joining all the time, so while the word that there’s a new kid on the block in
JLT does get out, it could possibly get out a bit faster.
We thought we’d help to speed things up a bit and, last Friday, organised a “drive-through” lunch promotion for Dubai taxi drivers in conjunction with the Roads & Transport Authority.
Last Friday saw our kitchen brigade, Sales & Marketing team-members and many other staff work hand in hand to serve lunch boxes containing vegetarian biryani, fruits and water, to all taxi drivers who drove up outside the hotel.
Altogether, more than 325 drivers showed up for the event, which we had promoted through flyers in English, Arabic and Urdu and which was also broadcasted by the RTA to all drivers through their electronic information system.
The day was a big success and we will probably repeat it in the future. In the meantime, there are now another 325 taxi drivers who most certainly know where new Dubai’s most stylish new hotel is located.
For those of you have never heard of biryani, here’s a little video that shows you how it’s made:
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